Google and social networks - wins and failures

Published at July 27, 2010 | Tagged with: , , ,

...will google finaly place itself on the top of social networks?

Have you ever heard of Orkut?

Most of the people will say "No". This was the first try of Google to take place in the world of the social networks. Ok, maybe not the first. I have to admit the the first was in the late 2003rd when Google offered to purchase Friendster, but their offer was declined. So they decided to start own project and in 2004th Orkut was launched with the hope that it will dethrone Facebook from the leading position. Although the big interest in the start it didn`t succeed to take the first place(by registered users) and is now on number 7 with 100 milion users. Some people blame Brazilians for overwhelming it and repulsing other members by using not English but Portuguese in social discussions. Since then Orkut is widely used in Brazil and India but not popular in the other countries.
So this was big failure number one(if you can call failure 100 milion users.)

Google Buzz

This was the second attempt, this time the "attack" was pointed in the area of short messages. Again it couldn`t reach the size of its main competitor Twitter.

Google Me

Digg founder Kevin Rose, posted on Twitter the rumour that Google are going to intriduce a Facebook competitor. SF weekly posted an article that this is true and Google have already allocated many engineers to this project.

The only thing left to us is to wait and see will Google finaly succeed to take the throne of social networks king.